Creating and managing multiple YouTube channels can take up a lot of time and free energy. But it's worth it if you desire to make a splash on the almost popular online platform amid Us adults.

Pew Research Center YouTube statistics
Source: Pew Research Center

It also boasts a whopping 2 billion in monthly online users.

What's this mean? Multiple YouTube channels tin help expand your reach and brand awareness (if yous do it right).

Below are the absolute all-time ways to manage multiple YouTube channels under one account.

Bonus: Download the free thirty-24-hour interval plan to grow your YouTube following fast , a daily workbook of challenges that will help you kickstart your Youtube channel growth and track your success. Go real results after one month.

Tin can you lot have multiple YouTube channels?

Yes, yous can have multiple YouTube channels!

(I hateful, nosotros wouldn't exist writing this commodity if y'all couldn't, correct?)

It used to be that if you wanted to create multiple YouTube channels, you needed to create a separate YouTube account for each one. Y'all tin can even so practise that. Just it's an unnecessary and unproductive use of your fourth dimension.

Thankfully, YouTube now allows yous to create channels with your current YouTube/Google account. When y'all create these new channels, you create something called a Brand Account linked to your personal account.

Should yous have multiple YouTube channels?

You might be wondering, "Is having multiple YouTube channels actually worth information technology?"

The respond: Information technology depends!

For case, if you're a smaller make that focuses on ane specific type of topic—say home workouts—you could do only fine having a single YouTube channel that offers videos of workout regiments, fitness tips, and nutritional advice.

However, if your brand encompasses a broad range of verticals and yous accept a large existing audience, y'all might want to consider creating multiple channels.

One good example of this comes from Buzzfeed. Since they're a massive media company, they besides take an equally massive audience. Their audition turns to them for videos of all stripes from cooking videos, to product reviews, to even ghost hunting.

Instead of keeping all those different video types underneath one account, they create dissever channels for them.

There are a few reasons for this:

  • Like shooting fish in a barrel searchability. If you Beloved Buzzfeed's cooking videos, you want to be able to find them easily and not get distracted by other content types like production reviews. A specific aqueduct caters to that.
  • Better for the brand. Buzzfeed besides has specific brand verticals—each with their own unique target user. A separate YouTube channel for each vertical can assistance support that brand by focusing on that target audience.
  • Different voices/tones. You might have two different video series whose goals are completely separate from one some other (eastward.g. how to guide vs a daily vlog). If that's the case, it might just brand more than sense to create a separate channel for your daily vlog.
  • Big audience. If your audition is large enough (more 10,000 subscribers) a separate channel but makes sense if you take different video types similar Buzzfeed does.

If you find that this is the example for you, then you should definitely create multiple YouTube channels. If yous're just starting out and building your first few hundred subscribes, stick to one channel for now.

How to create multiple YouTube channels

Before we practise anything, you need to make sure you lot have a Google account. This allows you to sign into YouTube.

Create one hither if you lot don't have 1.

Once yous practice that, you tin can now create multiple YouTube channels with the Aqueduct Switcher tool. Here'south how it works.

Step 1: Get to your channels list here. It'll have all of the channels nether your account. You should have but i for now.

Step 2: Click Create a new channel.

Create a new YouTube channel

Step three: You lot'll now be able to create a new Brand Account. Choose a name for what you'd like the aqueduct to exist. Then click Create.

Create a Brand Account

Voila! You've simply created a brand new YouTube channel. You'll now be able to upload videos, customize, and view the analytics of this channel.

How to add multiple users to manage your YouTube channel

Of course you might want to add together multiple users onto your YouTube channel. This is perfect if yous have a team managing your brand'south account.

Equally of May 2020, you can only add multiple people to manage a Brand Account. The upside here is that they don't demand a new username and password to access the account when logging in.

Simply follow these directions:

Step 1: Make certain you're signed in as the owner of the Brand Account. Then click on your avatar in the top right and choose Switch Accounts.

Switch accounts

Choose the Brand Account you'd like to add together multiple managers to.

Stride two: In the settings, go to Your Channel.

Your Channel YouTube settings

Then click on Settings on the left side bar.

YouTube settings left side bar

Step 3: Under Your YouTube channel is a section that reads Channel managers. Click on Add together or remove managing director(s) side by side to it.

Channel managers add or remove manager(s)

Step four: In the Brand Account details card, click on the blue Manage Permissions button.

Brand Account details Manage Permissions

At this indicate, Google might have yous verify your account. Once you do, the Manage Permissions button volition bring up this window.

Click on the Invite new users button in the summit right.

Invite new users button

Stride four: Type in the email addresses of any and all users who you'd like to accept admission to this account. You may likewise choose between 3 different roles for them:

  • Owner. These users have almost command over the account. They may also requite permission to others to manage the business relationship, delete the account, and remove other owners.
  • Manager. These users volition be able to use specific Google services for the account like posting videos and photos.
  • Communications managing director. They can exercise the same as managers but can't actually use YouTube.

Cull which level of admission you lot'd like for your users.

Step 5: Click on Invite. And yous're done! Those users will receive an invite to participate in managing the account.

How to delete multiple youtube channels

Sometimes things go incorrect. Maybe you lot overestimated the popularity of a channel idea. Maybe the channel no longer aligns with make goals.

No thing the case, you're going to have to delete the YouTube channel.

Luckily doing then is a cinch and mostly painless.

(I say mostly considering it's your difficult work y'all're deleting after all!)

Just follow these instructions:

Step 1: Become to your channel settings by clicking on your contour icon in the summit correct of the YouTube homepage. Click Settings.

Step ii: On the right sidebar, click on Advanced settings.

YouTube advanced settings

Step 3: In the Advanced settings window, click on Delete channel below.

Advanced settings delete channel

This will give you the opportunity to either hide your content or permanently delete your content. Hiding your content will hibernate all content from your YouTube channel temporarily. This ways things like your videos, likes, subscribes, and aqueduct name will be made private. Plus all comments volition exist deleted permanently.

Permanently deleting your content volition delete all of the content in the channel plus the aqueduct itself forever. So make sure it's what you desire to practice.

Once you select permanently delete click on delete my content.

And that's it!

Bonus: Download the gratuitous 30-solar day programme to grow your YouTube following fast , a daily workbook of challenges that will assist you lot kickstart your Youtube channel growth and track your success. Get real results after one month.

Get the gratis guide correct now!

Tips for managing multiple YouTube channels

To create an engaging and helpful YouTube channel that your audience loves, y'all'll need the right tactics.

Below are just a few ways you lot can create a great YouTube channel.

1. Accept a solid visual identity

Quick: What are the brand colors for Coca-Cola? What's the logo for McDonald'southward? Or Nike?

Chances are you know the answer to all these questions. That's because all these brands have a strong visual identity.

Much like your brand, your YouTube aqueduct should have a strong visual identity as well. This helps you channel look polished, and helps with creating brand sensation.

Exist sure to add together a channel icon that represents your brand such as a logo. You'll also want a nice banner image as well.

Only make sure that you stay in line with YouTube'due south image dimensions to avoid your photograph looking weirdly cropped or stretched.

2. Write a practiced channel description

Your channel description tells new and potential subscribers exactly who you are. So information technology's important that you give them the necessary information that'll make them want to striking that subscribe button.

Front-load crucial $.25 of information first, and be sure to include the relevant keywords to brand your YouTube channel more searchable.

If you demand help writing one, be sure to check out our article on how to write the best YouTube description to assist.

three. Post on a consistent schedule

Your audience craves content. Not simply that, but they also crave knowing when the content will come up out.

The consistency helps your audience know when to come up back for more than. Then it'southward very important you create and proceed to a proficient content publishing schedule.

Plan to publish at the same time each day, calendar week, or month.

(or even your yeeeaaarrrrs)

three tools to help you manage multiple YouTube channels

Need some good tools to help yous manage your multiple YouTube channels? We've got your back.

ane. Hootsuite

Hootsuite is an all encompassing platform for all your social media management needs.

The best part: It has a congenital-in tool that allows y'all to schedule videos to be published across multiple YouTube channels.

The platform's built in analytics dashboard allows you to keep a close eye on the YouTube metrics that thing nigh to your make. It also has a born sentiment tool that lets you track how audiences are feeling near your brand in real time.

It creates comprehensive reports for yous and your squad too. This allows yous to see what to ameliorate so you get the best ROI from your marketing upkeep.

You tin can as well respond to and manage comments on your videos from within the Hootsuite dashboard.

To go started for complimentary, bank check out our plans page here.

2. TubeBuddy

TubeBuddy is a free browser extension that performs a boatload of handy tasks like:

  • Publishing videos
  • Tracking keywords
  • Tracking metrics
  • Tracking rankings
  • Sharing videos

Perhaps the biggest boon is its testing tool that allows you lot to A/B exam and optimize things like your video'south titles, thumbnails, and descriptions.

TubeBuddy too takes care of scheduling videos, which is very nice for marketers who don't desire to scramble every week playing take hold of upward with a content calendar.

The platform starts for gratuitous, only if y'all want to add together more than than 1 channel it is going to price you more than for the licensing.

3. YouTube Studio

Android

iOS

YouTube Studio is YouTube's official app for content creators—and it's a must download for whatever marketer.

It allows yous to see everything that you'd usually see on your YouTube Studio dashboard, but from the condolement of your own telephone. Things like analytics, scheduling, comments, and likes can now be observed and responded to in real fourth dimension.

Plus it also allows you to switch easily between channels in simply 4 easy steps.

The app is completely costless. All you need is a YouTube business relationship to get started.

With Hootsuite, you lot tin can hands upload, schedule, and promote your YouTube channel and videos across multiple social networks. Effort it complimentary today.

Get Started